Patagonia
![Patagonia Patagonia](https://www.farlows.co.uk/media/amasty/shopby/option_images/PatagoniaLogo200.jpg)
By Appointment to
H.R.H The Prince of Wales Suppliers of Fishing Tackle and Waterproof Clothing Farlows Group Ltd. London
For the last 50 years, Patagonia has been guided by Yvon Chouinard’s design philosophy of quality and simplicity
“We’re in business to save our home planet.”
For the last fifty years, Patagonia has been guided by the design philosophy of quality and simplicity. They create products that are innovative, multifunctional, timeless, essential, beautiful, and iconic, whilst employing the pinnacle of environmental and social solutions. In the midst of a climate crisis, Patagonia is committed to using its resources to fight the environmental crisis, protect nature and biodiversity, and support thriving communities.
Image courtesy of J Watt.
Patagonia is not a sustainable company. That’s something they’ve acknowledged since their first catalogue in 1972. Since then, they’ve been committed to reducing the social and environmental harm of their products whilst funding grassroots activism through 1% for the Planet. Today, 100% of Patagonia profits go to fighting the climate crisis.
For nearly 50 years, Patagonia has supported grassroots groups working to find solutions to the growing environmental crisis. In this time of unprecedented threats, it’s often hard to know the best way to get involved and that is why they are connecting individuals with their grantees to take action on the most pressing issues facing the world today.
Patagonia stands for free flowing rivers. People are rising up to protect Europe’s largest wild river—the Vjosa. This waterway runs untamed from source to sea, embracing a mosaic of habitats and cultures that have been tied to it for thousands of years. Vjosa Forever chronicles the ongoing struggle to secure the future of a Vjosa River National Park.
Patagonia's latest Men's and Women's midweight Swiftcurrent Waders deliver more than dependably dry feet - they simply do everything better.
Technological innovation and environmental and social responsibility are qualities espoused by both Farlows and Patagonia, as such, the creation of a Patagonia store-in-store at Farlows Pall Mall, London location was a natural partnership.
Established in 2016, the store-in-store showcases the current Patagonia range and allows customers to browse and try products with the assistance of Farlows team members, who are trained in all aspects of Patagonia‘s technical know–how, environmental focus and product innovation.
Whether you are looking for Patagonia‘s base, mid or shell layers or for their packs, waders and equipment you will find your perfect fit in-store at Farlows.
NEW TACKLE & CLOTHING Discover what's new in stock this spring - BROWSE NOW »
FREE FLY FORTNIGHT Buy any 5 flies and get the cheapest FREE, offer expires midnight 26th November - SHOP NOW »
WINTER SALE NOW ON Over 50% off selected clothing, tackle & accessories - SHOP NOW »
WIN A HARDY SOVEREIGN REEL It's your chance to WIN this Hardy reel worth over £499 - ENTER NOW »
BLACK FRIDAY SALE AT LEAST 30% OFF SELECTED ITEMS - SHOP NOW »