From rods and tackle in the first shop in 1840 to shooting apparel and luxury clothing at today's Pall Mall residence, Farlows showcases the best in English country living.

Like Buckingham Palace or the London Eye, Farlows' Pall Mall is world-renowned. Just ask any taxi-driver.

A Mecca for fishing enthusiasts - for which the company holds a Royal Warrant - today Farlows entices a unique blend of customers to its Pall Mall headquarters for fly-fishing and shooting equipment, contemporary performance clothing, and luxury lifestyle apparel and accessories.